Don't get me wrong, I'm all in favor of having a portfolio. I understand it's a core convention of creative professions and that it does the heavy lifting when it comes time to "get work"... But in recent times I've become increasingly disenchanted with the concept of "the" portfolio in our digital world and I've noticed--in myself and others--that the metaphysical weight alone of the word portfolio can crush the creative spirit rather than enhance it.
What to do? Ditch it.
Not literally, but ditch the concept in your mind and wander aimlessly creating things that you want to create. (Gasp!) Too many people, myself included, fall prey to the notion that everything you create should drive toward the ultimate portfolio. Well, I'll say it again: ditch that idea. Let your portfolio come together in an edit, not in a "how to spend your time" sort of fashion.
Its far better editing for a book rather than shooting for it. Its more productive and creative that way.
Now to get my head out of the gutter.
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